Yes seems to specifically be for Sofiya's own spins including some Community Edition releases of distros released earilier by some of us.
In practice, when individuals create a distro or distros as Sofiya does then they are very likely to build their own websites related to these releases, and especially if they intend to publish their availability on the likes of Distowatch. That is their prerogative only of course since notifying Distrowatch is up to the distro creator who may or may not want to do that.
A KL community website is a different matter. A site for that purpose 'effectively' belongs to everyone (assuming it be given 'official status' by the dev team) or at least that everyone can contribute as much or little as they wish to it. Of course, there is never anything to stop anyone publishing links or info to all KL distros if they so wish; that's the nature of open source - the question always simply boils down to what we decide is to be the 'main general site' as far as this forum audience is concerned anyway. For that general 'official' site, focus is certainly required or all would be anarchy and the site would unlikely to be developed...! If many people have a stab at producing a general site, I guess the forum team would just have to choose the best of them in the end - and why not(?), we deserve the best!